I am a student for industrial design at "Shenkar"-college for engineering and design.

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Since I can remember, my goal is to understand why.

Why are products designed in a certain way, why do people use products in their own special way? Why a specific object stays with over time unlike others.

During my projects I ask myself why? Thinking both of the object and the user, trying to understand them.

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I look for projects which arise from a synergy of thinking and exploring, by doing so, I create products filled with harmony. As a result I can feel a little bit of myself in all of the projects.

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